What’s all the chat about?
/
There has been a lot of chat about ChatGPT as myself and many of my peers wonder what this means for the world as we know it and for marketing in particular.
Read More
Unlock your creative writing during the lockdown
/
If the current business interruption means you have some extra time, now is the perfect moment to start blogging. Unfortunately, blogging is one of the first things that goes by the wayside when a company is busy, and when that happens a website can feel stagnant and will start performing poorly in online search as it will be scored down by Google.
Read MoreNew animation boosts traffic to Haworth Castings website
/
If you want to drive traffic to your website, you need people to emotionally connect with it by providing relevant, interesting and valuable content. Video animation is one of the best ways to providing this content.
Read MoreWhy imagery is so important for digital marketing
/
They say a picture is worth a thousand words and this is no truer than when it comes to your digital marketing campaign.
Whether you want to increase your engagement on social media, bring in more traffic to your website or increase your conversions, visual marketing can help you to achieve those aims.
Read MoreDefinitive proof that blogging works!
/
If you are looking to drive more customers to your website, you probably have heard that you need to be blogging. But a lot of people can be a little cynical and wonder if its just another time consuming marketing buzz word.
We have definitive proof from three of our clients, where you can see the increase in their web visitors since Waypoint were involved in writing blog posts.
Read More
5 simple marketing steps to lead generation success
/
Having helped over 50 businesses generate new leads, we have put together an ebook outlining the 5 simple marketing steps to lead generation success.
Read MoreWhy do I need to blog?
/
Regularly publishing interesting / relevant blogs on your website, and then posting them on your social media channels, will drive additional visitors to your website.
Read More
